Crafted primarily from grains like sorghum, rice, wheat, and corn, baijiu undergoes a complex fermentation and distillation process. The key lies in the use of “qu,” a special fermentation starter made from mold and grains, which gives liquor its signature aromatic profile—ranging from sweet and mellow to spicy and robust. Distillation often takes place in traditional clay pots or stainless-steel vessels, and many premium varieties are aged for years in ceramic jars to enhance their flavor and depth. This exquisite craftsmanship has made Moutai, Wuliangye and other liquor brands internationally recognized and become a symbol of China’s brewing art.

백주는 맛 외에도 중국인의 사회 및 문화 생활에서 중심적인 역할을 합니다. 백주는 가족 모임, 결혼식, 비즈니스 연회에서 필수품이며, 백주로 건배하는 것은 존경과 우정, 행운을 의미합니다. 춘절과 같은 전통 축제에서는 가족들이 모여 한 잔을 나누며 유대감을 강화하고 문화적 전통을 계승합니다. 또한 백주는 수많은 시와 그림, 민화에 영감을 주었으며, 오늘날까지 많은 문화적 유산이 남아 있어 단순한 음료 이상의 의미를 지니며 중국의 조화와 환대라는 가치를 구현하는 문화적 상징으로 자리 잡았습니다.

In recent years, baijiu has gained growing popularity on the global stage. As international interest in Chinese culture surges, more people are exploring its unique flavors and learning about its rich history. While its high alcohol content may be intimidating at first, many come to appreciate its complexity and the cultural stories it carries. Whether enjoyed neat or as a base for innovative cocktails, white liquor continues to bridge cultures, offering a taste of China’s past and present to the world.